Improve performance with demand-driven optimization
Traditionally retail chains have focused on the supply side, aiming to increase value chain efficiency whilst maintaining low, steady margins. Fueled by supply-driven retail analytics, this approach was effective and accurate in a world where consumer demand was stable and static.
What we know today is that consumer demand is much more fragmented than it has ever been.
Retailers acknowledge this, aiming to understand the local shoppers and their needs but are often stuck with legacy models and tools that can only optimize the flow-of-goods based on historical averages.
Unikie’s retail solutions leverage artificial intelligence, machine learning, demand-driven analytics and optimization – analyzing demand potential by trading area and optimizing your operations to meet the full potential on a local level.
See our solutions for retail
Price Optimization
Find the perfect balance of profit, revenue and local customer demand with pricing optimization.
Space Optimization
Leverage AI, ML, and state-of-the-art predictive analytics to find the optimal space to each store location.
Store Network Optimizer
Combine location intelligence with advanced analytics and AI to find the optimal store locations.
